Matt & Matt Show - Ep 03: "Broadway, Serendipity, and the New Visibility Playbook"
Live from New York... sort of! They say the neon lights are bright on Broadway, and on this episode of Matt & Matt, we've got a Big Apple recap.
Matt G talks about his recent trip for meetings and his son’s BFA showcase at the acclaimed 54 Below, and taking in some mind-bending stagecraft in the "Stranger Things" theatrical show. The Matts also debate the eternal mystery of why New York pizza just works (BTW: there was a big celebrity connection at the stage door of "Oh Mary").
The conversation taps its way back to our ongoing coverage of GEO (Generative Engine Optimization), AI visibility, and the rebirth of product evangelism and PR from a recent podcast with Hightouch's Adam Greco.
From there, the Matts zoom out into the “visible vs. invisible” dynamics shaping modern digital experiences, and Matt M. dives into the underrated power of serendipity – from coffee-shop connections to upcoming conferences in San Jose, Grand Rapids, Austin, New York, Frankfurt, and Las Vegas (phew!)
The show closes with a preview of packed calendars for Digital Leader meetups and roadshows, and the Matts discuss why “showing up in person” might be the sharpest visibility strategy of all in an AI-saturated world.
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LIVE MEETING UPDATES:
April 7 – San Jose / Bay Area
Hosting the West Coast CMS Experts meeting at PayPal.
April 8 – Grand Rapids, Michigan
Hosting a Midwest Digital Leaders gathering at BizStream
April 9 – Austin, Texas
Hosting sessions at Contentstack’s Austin office.
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Stay tuned for more Matt & Matt episodes, deep dives on GEO/AEO, CMS, DXPs, and the future of digital experience!
Subscribe today at @MattMattShow
Follow Matt McQueeny on LinkedIn:
https://www.linkedin.com/in/matthew-mcqueeny-9732493/
Follow Matt Garrepy on LinkedIn:
https://www.linkedin.com/in/mattgarrepy/
Links: https://www.cmscritic.com https://www.imediainc.com/
